BTB Model

A strong comprehensive model combined with right set of strategies, research automation and compelling way to reach right set of prospective customers.

Step 1

BTB Analysts, In-house Sales Automation & Domain experts will closely understand ecosystem, heat map, ideal customer profile, current GTM, connections, gap analysis, growth strategy, exclusion lists, case studies and collateral of the client.

Step 2

BTB Analyst will feed the data to generate potential customers with the help of 30+ data points. An analyst will verify the leads & pain points of the prospects as per GTM along with the best way to reach them

Step 3

An Analyst use generated insights to write a highly personalized email from the partner's email account to set up a potential meeting or to drive a positive conversation.
The sales team of the client can reply & drive positive conversations or attend meetings with the prospect.